How To Know Your SEO Is Working SEO or Search Engine Optimisation is a multi-billion pound industry with a seemingly endless supply of “experts” vying for your business. Whether you’ve signed on the dotted line and engaged one of the many companies offering this service or are attempting to go down the DIY route, how do you know your SEO…
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Conquering E-Commerce Conversion Rates Are you besieged continuously with three-letter acronyms and wish for once that someone would explain the link between SEO, CTR, CRO and KPI’s? Luckily Actuate is here to help your navigate the…
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Let’s face it; price is usually a leading factor in making a business decision, and choosing your next e- commerce solution is no different. Unfortunately, not all e-commerce solutions are built equally with many coming with…
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We’re heading into a lockdown Valentine’s Day because unfortunately not only LOVE is in the air! For e-commerce sites, there is a silver lining with couples looking for Valentine’s Day gifts online instead of heading to…
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Deepen Your SEO Knowledge Homepage or Home Page The index page of a website which is the initial page seen when visiting the domain name of a website without any additional paths or query strings. HTTPS…
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Understand SEO Basics Above The Fold Content that appears when your website loads without the need for scrolling. It’s often believed that this content has a high chance of converting as people will always see it…
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Kick start the new year January and February are statistically the slowest months for e-commerce sales around the world, and the United Kingdom is no different. After the busy festive shopping period, retailers feel the hit…
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Aero Commerce x Actuate = A Winning Combination There’s a new e-commerce platform in town, and refreshingly it’s designed with the ever-evolving needs of retailers in mind! It’s no secret that when it comes to choosing…
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If you’ve spoken to any web professionals recently, they may have stressed the importance of the “user experience” or “UX” of your website. But what is user experience? How does it relate to design? And is…
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The festive season is almost upon us, meaning everywhere we turn is about to get a makeover with a light dusting of glitter, plenty of snow and touch of magic. Supermarket shelves are packed with selection…
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We’ve hit “lockdown 2.0” here in England, and as a business owner, you’re probably preparing for the worst… You’re tightening your belt, reducing overheads where at all possible and generally battening down the hatches hoping to…
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A new grant scheme has been announced for businesses based in Cheshire and Warrington, designed to help you invest in offsetting lost sales due to the Coronavirus pandemic. Aimed at small businesses in the region, the…
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