Magento eCommerce (now Adobe)
Since its inception in 2007, Magento has been powering web stores globally and today services 51 million+ shoppers and is responsible for over $155 billion in gross sales worldwide. With three flavours and powerful out of the box performance, it’s easy to see why Magento powers 12% of all eCommerce websites. Businesses who choose Magento to power their online sales benefit from enhanced customer engagement and user experiences, countless customisation options and access to a vast range of 3rd party extensions, which is why Magento is the platform of choice for many global brands.
What is Magento
In a nutshell, Magento is a comprehensive eCommerce ecosystem designed for businesses of all shapes and sizes. Entry-level companies benefit from its open-source architecture with larger organisations and leading global enterprises enjoying the scalability of Adobe Commerce. With 1 out of 4 online purchases made through a Magento website, chances are you’ve already used it.
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Magento Website Design & Build
We pride ourselves on delivering websites that uphold Magento’s high standards. Our internal processes make the entire website design and build process straightforward and stress-free. The first thing we do is sit down with you and get to know your business, including its requirements and expectations. Doing this allows us to make an accurate technical specification and proposal that covers all functionality that you’d expect to see and, more often than not, additional functionality that you may not have even considered. We can then move forward with the design and development stages, confident in the knowledge that the resulting website will work for both you and your customers.
Your website design won’t just look beautiful; we craft every element with the user journey in mind. A simplified user journey will generate more sales. Magento 2 allows you to create unique user experiences meaning you can create a seamless and personal experience on any device accommodating individual customer needs. These features help contribute to making Magento such a robust eCommerce platform.
Successful commerce focuses on the customer experience; get this right, and your conversion rates with be strong and healthy. It’s approximated that every £1 invested in user experience results in a return of £100, an ROI of 9,900%. Magento lets you centre in on that user experience and adapt your Magento site to deliver a smooth, enjoyable experience focussed on personalised shopping.
Adapting even further, Magento allows you to harness the power of Adobe Sensei, a powerful artificial intelligence and machine learning tool that delivers a more immersive user experience. Adobe Sensei supplements your Magento shop with highly accurate product recommendations powered by AI, whilst its page builder allows complete control over the layout of pages and data.
Built for Commerce, Optimised for Mobile
Often thought of as the domain of retailers, Magento is also packed with features to support manufacturers and wholesalers wishing to sell direct to consumers, opening up new channels of trade and returning valuable information for powering future manufacturing decisions.
With the inclusion of Magento’s PWA Studio, we can also create winning mobile experiences that engage, convert and retain customers seamlessly in the background without needing you to be involved. With mobile visitors accounting for almost 50% of a website’s traffic, it’s essential mobile isn’t ignored.
Connecting to 3rd party systems such as Nav Dynamics, ERP systems, or accounts is easier than ever with Magento’s new API interface focused on automating ordering, delivery and inventory management.
On top of that, the new Magento Business Intelligence brings data to your fingertips, allowing you to forecast and manage your operations and warehouse efficiently.
Performance, speed, scalability
Speed and stability, how often do we hear a customer complain about these things? With Magento Cloud, you can be ready for any situation. Your website can quickly scale to meet all traffic demands (we can all remember websites going down during the pandemic) as and when they occur without sacrificing performance or experiencing downtime.
Like its predecessor, Magento benefits from continuous improvements with frequent security and performance enhancements and additional functionality for leading 3rd party extension providers. Adobe also provides a valuable roadmap of new functionality, giving you an insight into future releases.
Take a look at our work
Frustrated with their closed system, Reliant wanted to take ownership in-house to focus on CRO, AOV and turnover with consistent results and doubling turnover in just 3 months.View case study
A young and up-coming casual clothing brand whose expansion across the UK needed to provide their loyal customers with a slicker, faster and feature rich eCommerce solution.View case study