Privacy Policy

This policy explains what personal information we collect through this website, why we collect it, who we share it with and how long we keep it. It also explains your rights and how to use them.

Who we are

This website is run by Forge Commerce Limited, trading as Actuate. We’re a company registered in England and Wales (No. 17312060), with our registered office at 128 City Road, London EC1V 2NX. We work from Colony Piccadilly, 5 Piccadilly Place, Aytoun Street, Manchester M1 3BR.

For the purposes of UK data protection law (the UK GDPR and the Data Protection Act 2018), we’re the controller of the information described here. If you have a question about your data, email hello@actuate.agency or write to us at the Manchester address above.

What we collect and why

When you get in touch

Our contact and enquiry forms ask for your name, email address, company name, phone number, how you heard about us and your message. We also record which page you sent it from. We use this to reply to you, understand what you need and, if it goes that way, put together a proposal.

Our lawful basis is our legitimate interest in responding to enquiries about our services, and taking steps at your request before entering into a contract.

When you sign up to our newsletter

If you subscribe, we keep your name and email address so we can send it to you. We only do this with your consent, and every email has an unsubscribe link.

When you apply for a job

If you send us your CV through the careers page, we use it and anything else you tell us to assess your application. Our lawful basis is taking steps at your request before entering into an employment contract.

When you book an event

Tickets for our events, including Digital Clubhouse and the Digital Clubhouse Summit, are sold through Eventbrite. Eventbrite collects your booking details under its own privacy policy and shares the attendee list with us so we can run the event.

When you browse the site

With your consent, we use analytics and advertising tools that set cookies or similar technology. They tell us which pages people use, where visitors come from and where the site gets in their way, and they let us measure our advertising. Details are in the cookies section below.

Our hosting, our content delivery network and our security software also record technical information, such as IP addresses and the pages requested. We need this to keep the site running and protect it from attack, which is our legitimate interest.

We don’t ask for sensitive information, such as health details, and we’d ask you not to send it. We don’t sell your information, and we don’t use it to make automated decisions about you.

Who we share it with

We use trusted suppliers to run the business. They only use your information on our instructions and must keep it secure:

• Krystal, our UK web host
• Cloudflare, which delivers and protects the site
• Google, for email (Google Workspace), website analytics (Google Analytics), maps and YouTube videos
• Microsoft, for Clarity, which shows us how visitors use pages
• Meta, for measuring our Facebook and Instagram advertising
• Mailchimp, which sends our newsletter
• CookieHub, which records your cookie choices
• Disqus, which runs comments on blog posts

We may also share information if the law requires it, or with professional advisers such as our accountants and lawyers.

Transfers outside the UK

Some of these suppliers, including Google, Microsoft, Meta, Mailchimp and Cloudflare, process data in the United States or elsewhere outside the UK. Where they do, the transfer is protected by UK adequacy regulations (including the UK Extension to the EU-US Data Privacy Framework) or by the UK’s approved contract terms for international transfers.

How long we keep it

• Enquiries: two years from our last contact with you, unless you become a client. Client records are kept for as long as our contract and accounting obligations require.
• Newsletter: until you unsubscribe.
• Job applications: six months after the role is filled, unless you agree to us keeping your CV for future roles.
• Analytics data: Google Analytics keeps detailed visitor data for 2 months, after which only anonymous totals remain. Other tools keep data as set out in their own terms.

Your rights

You have the right to:

• ask for a copy of the information we hold about you
• ask us to correct it if it’s wrong or incomplete
• ask us to delete it
• ask us to limit how we use it, or object to us using it
• ask for it in a format you can take to another organisation
• withdraw your consent at any time, where we rely on it. This doesn’t affect anything we did before you withdrew it.

To use any of these rights, email hello@actuate.agency or write to us at Colony Piccadilly, 5 Piccadilly Place, Aytoun Street, Manchester M1 3BR. We’ll reply within a month. Some rights have legal exceptions, and we’ll tell you if one applies.

If you’re unhappy with how we’ve handled your information, please tell us first so we can put it right. You also have the right to complain to the Information Commissioner’s Office at ico.org.uk/make-a-complaint or by calling 0303 123 1113.

Cookies

Cookies are small files saved on your device when you visit a website. We only set cookies that aren’t essential once you’ve agreed to them in our cookie banner. You can change your mind at any time in your cookie settings, and you can block or delete cookies in your browser too.

Embedded YouTube videos, Google Maps and Disqus comments are run by those companies and may set their own cookies when they load. Their privacy policies explain how they use them.

Changes to this policy

We’ll update this page when what we collect or how we use it changes. It was last updated on 16 October 2026.