Ecommerce

Shopify Plus vs Adobe Commerce: Choosing the right eCommerce platform

By Mat O'Connor 7 Min Read

Choosing an eCommerce platform is a big decision. The right platform frees you to focus on growth, campaigns, optimisation, customer experience, and unlocking your next nice problems. However, the wrong one turns every small change into a dependency, a ticket,…

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7 New Year’s Resolutions for eCommerce Managers

By Jessica O'Connor 3 Min Read

With the close of 2024 and welcome to 2025, UK eCommerce managers can hit the reset button and capitalise on the new year by thinking of five goals for 2025. The online retail landscape is constantly in motion — between new technology,…

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How Do I Choose A Magento/Adobe Commerce Agency?

By Mat O'Connor 2 Min Read

Get the Best Team Choosing the right Magento/Adobe Commerce agency to work with can be a crucial decision for your business. A good agency can help you build and maintain a successful ecommerce store, while a bad one can lead…

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Is Magento/Adobe Commerce for B2B? – Everything You Need to Know

By Mat O'Connor 2 Min Read

Magento/Adobe Commerce is a powerful ecommerce platform that has become popular among businesses of all sizes. While many people associate Magento/Adobe Commerce with B2C (business-to-consumer) ecommerce, the platform is also well-suited for B2B (business-to-business) ecommerce operations. In this blog, we’ll…

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What is Magento/Adobe Commerce – Is it for you?

By Mat O'Connor 2 Min Read

Magento is a popular ecommerce platform that has gained a reputation as one of the most powerful and versatile solutions for businesses of all sizes. In this blog, we’ll explore what Magento is, and whether it is the right solution…

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CRITICAL B2B eCommerce KPIs

By Mat O'Connor 2 Min Read

Measure your B2B Store for Success When it comes to measuring the success of your B2B ecommerce business, key performance indicators (KPIs) are essential. In this blog, we’ll cover the critical B2B ecommerce KPIs, from beginner to expert level. Conversion…

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Recession Proofing Your Ecommerce Business

By Mat O'Connor 2 Min Read

Is Your Ecommerce Business Recession Proof? In times of economic uncertainty, it’s essential to take steps to recession-proof your ecommerce business. By taking a proactive approach, you can not only survive but thrive during a recession. Here are some tips…

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17 Dominant B2B Ecommerce Marketing Strategies [Best Practices and Trends]

By Mat O'Connor 2 Min Read

17 Dominant B2B Ecommerce Marketing Strategies [Best Practices and Trends] B2B ecommerce has experienced rapid growth in recent years, with more and more businesses shifting their purchasing habits online. To succeed in this competitive marketplace, it’s essential to have a…

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10 effective ways to boost ecommerce customer reviews

By Mat O'Connor 2 Min Read

10 effective ways to boost ecommerce customer reviews Encourage Reviews: Make sure to ask your customers to leave a review after they have made a purchase. Include a reminder in your post-purchase follow-up email, on the product page, and in…

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GA4: Are You Ready and The Latest Updates

By Mat O'Connor 2 Min Read

GA4: Are You Ready and The Latest Updates Google Analytics 4 (GA4) is the latest version of the popular analytics tool, replacing the older Universal Analytics. GA4 offers more advanced tracking capabilities, improved data accuracy, and better integration with other…

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