Steven is a self-taught UX/UI designer who joined Actuate two days after it launched, which tells you something about his judgment.
He's spent 15 years figuring out what makes people click, scroll, and buy, and brings the same obsessive attention to detail to a product page as he does to the gym or a morning run.
At Actuate he's the one making sure every design decision earns its place.
Horizon arrived as part of the Summer 2025 Edition, and it’s the biggest change to how Shopify themes are built since Online Store 2.0 landed in 2021. Worth understanding what’s actually different, because it changes how I’d approach a new…
Most Shopify store owners think about their theme in terms of how it looks. Does it feel premium? Does it match the brand? Does it look like the competitor sites we keep pointing at? Fair questions. They’re just the wrong…
Today, people prefer to do everything online, including shopping. Due to this, there’s no better time than now to have an eCommerce website. It can provide you with more exposure and could lead to more sales and profit. However, due…
Shopify has grown into one of the largest eCommerce platforms in the world and every company is looking to use it. Due to this, the competition in the eCommerce industry is at an all-time high, and you need to work…
The main objective of an eCommerce website is to gain more traffic and sell more products. There are several factors that go into achieving a successful eCommerce business but UX design plays a big part towards it. The core of…
October has finally begun, which means that the spooky season of Halloween is quickly approaching. Now is a great time to begin your preparations and join in on that Halloween hype. However, if you have your business’ website to look…
No matter what type of business you’re running, your website needs to be designed in a way that ensures a good experience for your visitors. Whether you’re directing your visitors to make a purchase, subscribe to a newsletter or interact…
If you’ve spoken to any web professionals recently, they may have stressed the importance of the “user experience” or “UX” of your website. But what is user experience? How does it relate to design? And is this just another buzzword…
8 Reasons why digital prototyping is good If you’re developing any sort of product, then you might find that building a prototype is among the most expensive and time consuming parts of the process – after all, you’re building a…