The popularity of direct-to-consumer sales is growing, fuelled by unreliable sales during the pandemic and the greater control offered by this sales approach. A recent study by IAB UK showed 97% of UK internet users were aware of at least…
Choosing an eCommerce platform for your business isn’t the easiest of tasks. Usually, digital agencies’ recommendations play the deciding factor, but with most agencies tending to specialise in a single platform, how do you know the platform you end up…
In October 2020 we featured our first local SEO blog post and promised to follow up with a second containing even more tips and tricks to help your website take the lead on search engines in your local area. So…
Be honest; what do you know about your customers? More specifically, what are their likes and dislikes, motivations and frustrations. If you’re honest, the answer may be “not as much as we’d like to”. Never fear, this is where customer…
Today’s the day the Teddy Bears have their new website… with the launch of a plush, new Magento 2 site built by the team here at Actuate! Yes, it’s time for our team to break out the picnic basket filled…
5 eCommerce Predictions And Trends For 2021 Perhaps the most anticipated year for decades has arrived. Unfortunately, on the stroke of midnight at the end of December 2020, when 2021 finally began, the world’s problems weren’t solved, and COVID was…
How To Know Your SEO Is Working SEO or Search Engine Optimisation is a multi-billion pound industry with a seemingly endless supply of “experts” vying for your business. Whether you’ve signed on the dotted line and engaged one of the…
Conquering eCommerce Conversion Rates Are you besieged continuously with three-letter acronyms and wish for once that someone would explain the link between SEO, CTR, CRO and KPI’s? Luckily Actuate is here to help your navigate the internet marketing highway and…
Let’s face it; price is usually a leading factor in making a business decision, and choosing your next e- commerce solution is no different. Unfortunately, not all eCommerce solutions are built equally with many coming with hidden costs or caveats…
We’re heading into a lockdown Valentine’s Day because unfortunately not only LOVE is in the air! For eCommerce sites, there is a silver lining with couples looking for Valentine’s Day gifts online instead of heading to the supermarkets. But what…